#1 Conversational Engagement Platform to Automate Marketing

Conversational Marketing helps businesses take their customers through the marketing funnel through a series of personalized conversational experiences. It allows brands to connect with buyers in a meaningful way; allowing them to build rapport with buyers, improve customer retention and boost customer loyalty.

It also allows you to talk one-on-one with the customer in a way that feels personal and ‘just for them’, as opposed to speaking to them as if they were part of a larger audience.

Businesses can apply filters to select multiple attributes with a few clicks to define customer segments to run contextual, targeted campaigns. The platform dynamically enables customers in and out of segments as their customer attributes changes. It also allows to enrich and organize customer profiles with new data over time to a create target groups of customers based on the new inputs which come in from time-to-time.

Brands can execute one-way campaign or broadcast by segmenting the audience whom they want to engage with. These are a great way to let your customers know about new product launches, sales announcements, and for newsletters from your business.The platform also enables 2-way campaigns which also you to schedule and automate campaigns based on past customer behavior (choose the right conditions/ event to trigger these campaigns). These can include a welcome series to event-triggered engagement and reactivation messages.

Create and automate campaigns by setting up personalised and multi-channel journeys at every stage of the customer’s journey. Customers can be notified to place the order for an item/s added in the cart using Abandoned cart notifications and much more. By enabling bot to run interactive campaigns, you can leverage customer events and behaviors to create 1:1 conversations at scale. You can plan the journey, personalize the experience and even optimize the results.