The Business of WhatsApp in India

Today’s customer needs to converse with their brands in a simple and convenient way. WhatsApp is one such channel that has lived up to that purpose. It’s one of the most popular messaging channels in India, used by over half a billion people. With such popularity, brands are able to create conversational experiences on a single platform, where a customer doesn’t have to jump from one platform to another. Everything from marketing, support, and commerce can be done on WhatsApp.

Integrating conversational AI-powered tools into WhatsApp makes it even more effective, helping businesses provide more personalized support and interactions. Imagine giving your customers smart, instant help whenever they need it. The WhatsApp chatbot leads this change, combining AI with ease of use. As businesses aim to be everywhere and quick to respond, this tool stands out by not just answering but also predicting what customers need.

In this infographic, we will explain in detail the business of WhatsApp in India and some interesting statistics on WhatsApp Business that will convince you to build your conversational journey on WhatsApp.