
Blog
Recent Updates
How to Deliver Hyper-Personalized Messaging with Gupshup Personalize
Leverage personalized messaging with Gupshup to enhance customer engagement and drive business growth across SMS, WhatsApp, and more.Read More >


How a Conversational Interface can improve customer engagement
Conversational interfaces are opening new avenues for customer interactions that improve service delivery and brand experiences.Read More >

WhatsApp and AI-powered Chatbots for Customer Support
WhatsApp and AI-powered chatbots help implement automated yet contextual replies for customer queries, and deliver quick...Read More >

Gupshup raises $100M from Tiger Global
Gupshup plans to rapidly scale its product and go-to-market initiatives worldwide to accelerate conversational messaging worldwide.Read More >

What is Conversational Messaging: Everything You Need to Know
Conversational messaging enables businesses to have conversations with customers on their chosen messaging channels.Read More >

How to implement a Digital Menu for Restaurants
A digital restaurant menu is an interactive interface that makes it easy for a customer to...Read More >

How is Gupshup’s WhatsApp Customer Support Tool different from WhatsApp Business API?
Gupshup's WhatsApp API is the easiest and quickest way to introduce WhatsApp to your technology stack.Read More >

WhatsApp for Business App vs WhatsApp for Business API (WABA)
The WhatsApp Business API is designed for companies that receive a large volume of messages, which...Read More >

WhatsApp Business Accounts: What It Means For Enterprises
With WhatsApp for business accounts, enterprises can create WhatsApp profiles that they can use to communicate...Read More >

2018 : The Year in Messaging
Gupshup CEO Beerud Sheth takes stock of the year gone by and shares his thoughts on...Read More >

This is why you should integrate live chat feature into your bots
Live chat adds a much-needed layer of intelligence to the conversations between customers and automated chatbots...Read More >
